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Enriching Communications Magazine 'To Go'

Partnerships: A Case of Enlightened Self-interest

Authored by:

Gary Iosbaker, Principle Technologist in Hewlett-Packard’s Office of the CTO for Communications & Media Solutions.

Hewlett-Packard believes that collaborative partnerships and ecosystems offer a route to expand business. Everyone can benefit when joining collective expertise and experience.


Partnerships: A Case of Enlightened Self-interest
(transcript excerpt)

By: G. Iosbaker

Highlights

  • Rapid industry innovation better served with collaborative rapid response
  • Partnerships generate new and expanded business opportunities
  • Openness and cooperation deliver concrete benefits and greater wins for everyone

Competition vs. collaboration
I’m sure there are industry players skeptical about partnering. After all, some partnerships call for teamwork with competitors. How can that work? With increased competition, how can we guard intellectual property and market share in a partnership environment?

Hewlett-Packard has partnered with many of the major telecommunications suppliers over the years. The reason we keep partnering is because industry partnerships benefit all members when a spirit of collaboration and openness exists. In most cases, the technologies involved are standards-based, so intellectual property is never really threatened.

Given the rate at which our industry is evolving, it is more important than ever to share information rather than to hoard it. The complexity of new solutions based on ubiquitous broadband access is considerable, spanning devices, clients, access, services and a host of supporting business and operational systems. Few of us have the resources to go it alone and successfully own a new market; it simply makes more sense to work together, rather than wasting limited resources chasing the same goals.

Click to continue to read or download the complete magazine article as well as view information on our sources and diagrams. Or visit us at www.alcatel-lucent.com/enrich.



        

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