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Enriching Communications Magazine 'To Go'

Application/Content Provider and Network Provider Cooperation Drives Innovation and Value for All

Authored by:

Carrie Hydro, Senior Director for Solutions Marketing; Patricia Hargil, Head of Global Strategic Programs; Alcatel-Lucent.

Alcatel-Lucent research uncovers the most sought after network capabilities that can create value in the marketplace. Cooperation between NPs and ACPs drives a new wave of innovation. As NPs selectively expose network capabilities an enhanced end-user experience can be created. 


Application/Content Provider and Network Provider Cooperation Drives Innovation and Value for All
(transcript excerpt)

By: C. Hydro & P. Hargil

Highlights

  • Application enablement research explores the value and relevance of network capabilities for application/content providers (ACPs)
  • Selectively exposing network capabilities can help ACPs create an enhanced end-user experience
  • Collaboration creates a win/win, driving a new wave of innovation by combining trusted network capabilities with Web speed

As we’ve seen with the success of application stores and network providers’ communities of developers, new telecom services today are all about software, and a lot of the value is being created in cooperation with application/content providers (ACPs). When we talk about ACPs, we are talking about application developers and content providers. But in terms of developing applications, ACPs and network providers (NPs) have historically worked independently of one another. As a result, applications have included little value from the network. Going forward, stronger collaboration must exist as video, voice and data converge and demand for new bandwidth-hungry applications increases. A new relationship between ACPs and NPs will create a win/win as value from the network is passed to applications to ensure the end-user experience does not suffer.

It is critical that providers explore new ways to collaborate. They need to address new business and technical requirements. And, compensation for players needs to be aligned with the investments required for innovation.

We know that NPs are in a position to speed innovation by exposing network capabilities — in a managed and controlled way — to their own internal service innovation teams, trusted partners and other external ACPs or developers. We were keen to understand the value and relevance ACPs place on certain network capabilities that could foster the development of innovative applications and improve the end-user experience. We wanted to validate that there was a greater business opportunity for ACPs and NPs by working collaboratively.

Click to continue to read or download the complete magazine article as well as view information on our sources and diagrams. Or visit us at www.alcatel-lucent.com/enrich.



        

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